Research Guides: Market Research (WeVENTURE): Industry Overview

Industry Analysis

IBISWorld Industry Reports This link opens in a new window
Provides US industry research reports and business environment profiles. Each research report (30-40 pages) consists of key statistics, analysis on market characteristics, industry segmentation, assessment of companies/industry operating conditions, competitors and market share, performance analysis, success factors, and five-year forecasts with insights into demographic, environmental, and business trends. Search by 5-digit NAICS code, industry name, or keyword.

IBISWorld Tutorial by the University of Mississippi Libraries provides a basic overview of this database . Licensed under Creative Commons Attribution.

NetAdvantage
Net Advantage provides detailed description of companies, industries and mutual funds. Company information includes a description of the company, stocks & bonds issues, earnings estimates, dividend and split history and more. Company data covers over 3 million private and public companies. Industry surveys cover industry trends, forecasts, major players and market share data, key ratios, and statistics. Screening tools for companies, stocks and bonds are available.

Getting Started with S&P NetAdvantage- this video tutorial covers: how to access S&P NetAdvantage, what kind of data is available, and how to search. (Created by Purdue Libraries under Creative Commons Attribution license).

Web Resources

How to Conduct and Prepare a Competitive Analysis - A guide to analyzing competitors and markets (Edward Lowe Foundation).
Investopedia Industry Handbook
Market Analysis
Industry Analysis: The Five Forces (pdf from Purdue University)