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EMK 3320 Entrepreneurial Marketing

Week 7 Discussion Prompt

Watch both of the videos. Log in with your TRACKS username and password to access.

Using the information in the video as well as what you have learned from prior courses and personal knowledge, discuss the why it is important to monitor and evaluate your marketing strategy.

Also briefly describe the metrics used by the enterprise you are studying over the term.

Be sure to properly cite the videos and other references you use in your post.


Assigned Video Week 7

Assigned Video Week 7