Skip to Main Content
It looks like you're using Internet Explorer 11 or older. This website works best with modern browsers such as the latest versions of Chrome, Firefox, Safari, and Edge. If you continue with this browser, you may see unexpected results.
Florida Tech Evans Library Logo

EMG 4006 Business Plan Research

Week 3 Readings

Barringer, B. R. (2014). Preparing effective business plans: An entrepreneurial approach (2nd ed.). Pearson.

Chapter 6: Market Analysis

Additional Resources

Please explore these resources to gain a better understanding of how demographic data is used. 

Library Resources